ABOUT

Have your cake, and eat it too

At The Strategy Edit, we believe in a world where you don't have to choose between becoming the changemaker of your industry and your health.

We are the rule breakers and risk takers here to reclaim our right to rest, tap into joy, impact our communities, and change the entrepreneurial landscape by building businesses that challenge conventional hustle culture.

We're here to grow businesses that are here for a good time AND a long time. 

And we believe that when we empower women to go after their version of success without having to sacrifice their well-being, we take another step towards collective liberation.

We help women entrepreneurs and creatives revamp their business strategies to escape "the grind" while still achieving scalable success.

At The Strategy Edit, we use tried and true business and brand strategies, and mix 'em with holistic practices, energetics, and tapping into your unique mind-body connection so that your mental, emotional, and physical self feels grounded and safe when it's time to implement your strategy.

Gone are the days of cookie cutter strategies and get rich quick schemes that sends your body into fight or flight. It's time for a custom strategy that takes into account your lived experiences, intersectionality, and aligns with your personal values so you can experience even deeper fulfillment, time freedom, and success. 

We value...

Tapping into creativity, play, and fun to bring your big juicy business visions to life.

the founder

Pamela Kriangkum

Knows firsthand the toll that overworking can take on your health and happiness.

With a decade long career working in the creative industry, Pam juggled many roles working seven days a week as wedding and commercial photographer, brand and art director, social media and e-commerce marketer, and more. Living the never ending hustle and chasing other people's definition of success ended with years of burnout, illness, and absolute misery.

Determined that there had to be a better way, Pam has dedicated the last three years to creating sustainable and holistic business strategies to help entrepreneurs and creatives prioritize their health and quality of life as they continue to grow and scale their business. 

Ways to Work Together

Business Strategy Intensives

Tailored business strategy intensives with a focus on holistic well-being for sustainable growth and success.

I want to streamline >

Mini Edits & Courses

Self-paced courses designed to help you take actionable steps towards your business goals

I want to learn >

Strategy SOS

Book a Strategy SOS. This one-off 30-minute 1:1 call will help get you unstuck and provide actionable steps for your business ASAP.

Help me asap >

real results

This client was overwhelmed with too many target audiences and offers...

When we started working together, she (understandably) wanted to make sure that everyone who came into her world was taken care of. But as we went through the business intensive, she began to realize that trying to take care of everyone meant her impact was falling short. She began to see how much she was leaving on the table with her mixed messaging and lack of focus on calling in the people who needed her help the most.

After going through The Signature Edit, we were able to refine her target audience, streamline her offerings and workflow, and set her up with a personalized wellness and mindset toolbox so she could stay grounded as she began to implement. We also refreshed her brand visuals with a photoshoot and provided a 90-day and 12-month action plan. The result?

Within two days of the intensive — she doubled her rates and booked a client, taking them through her new workflow. And she's been able to attract clients effortlessly while feeling confident and powerful with her new direction.

Learn more about Strategy intensives